WayLift: "Way" means road and lifestyle, and "Lift" means promotion and lifting, which implies that through the training of college, students are opened up to improve their coffee skills and enhance their skill level. Whether professionals or enthusiasts, it can bring the right direction, and even more so, the "der" in the Logo gradually improves.

Originated from the establishment of a chain coffee brand and two independent coffee brands in 2010, a team with more than six years of training experience, the teaching team is composed of judges from various competitions. The brand focuses on providing coffee-related training, and the training content three major modules: coffee brewing, latte art, and tasting. Just as the "heart-shaped link" element in the brand Logo represents the latte art, the " hand" at the top represents the extraction element in brewing, and the "coffee bean" element at the bottom represents the tasting module.